Indian Startups got a reality check in 2022, what’s in store in 2023

IndiGlobal Bureau

The big-ticket funding that was witnessed in 2021 was nowhere evident in 2022. It was a reality check for the startup ecosystem. Indian startups raised $25 Bn in 2022, with a 40% decrease from the $42 Bn raised in 2021. However, capital inflows were 2.1X higher than in 2020.

Many startups had to shelve their IPO plans due to unfavourable market conditions. The Russia-Ukraine war has had its impact on the market. Funds raised by Indian startups across seed, early and late stages in 2022 dropped 43% to $14.76 billion, as per billion, as per data from Crunchbase, a US-based research platform tracking private companies.

 

Experts in the industry felt that all the hype and hoopla had to have a reality check and 2022 did that. The one sector that has huge potential is the fintech space and experts feel that ‘fintech’ in India is at a nascent stage and that makes it even more attractive.

Thanks to the pandemic, the e-commerce space has witnessed exponential growth with greater adoption and acceptance of digitisation. According to recent studies, the ecommerce industry is expected to grow to a $6 Tn industry by the end of 2026 from the present a $3.3 Tn industry. To remain competitive and identify new opportunities, the ecommerce industry must constantly evolve while staying in sync with the latest emerging industry trends.

The pandemic has changed the way a consumer interacts with or engages in online shopping, which has grown in both complexity and scope. Consumers are more than willing to make purchases from new channels.